About

KATIE-CLAIRE HIGHSMITH

MARKETING & OPERATIONS MANAGER

Phone: 512.265.1130

As Marketing and Operations Manager, Ms. Highsmith is responsible for leading the marketing initiatives and asset management oversight for Parallel, both at the corporate level and across the company's portfolio.  She is involved in researching, evaluating, and assisting with new development deals, ensuring strong leasing performance and long-term success.

Before joining Parallel, Ms. Highsmith studied at Kennesaw State University, where she began her career in the housing industry. She has managed a wide variety of asset types, from large cottage-style properties with over 1,300 beds to complex lease-ups in garden and high-rise communities. Having worked across multiple Southeast markets, she ultimately settled in Texas, where she successfully delivered both Rev and Otto in College Station, achieving preleases over 95% and ORA scores of 100. Ms. Highsmith is passionate about leasing trends and navigating the evolving landscape of expanding housing markets. She is excited to bring her expertise in content creation and leading marketing campaigns to Parallel’s development initiatives.